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Welcome to the
Marketing Study Pool
of the Department of Marketing, WU Vienna



Register for the Marketing Study Pool in order to take part in lab and online studies in return for bonus points or cash payments (depending on the study). Lab studies take place in Building D2, Entrance A (Lab-B, Lab-C, Lab-D) or Entrance D (Lab-A).

Who can participate?
WU students in good standing.

What types of studies are there?

  • Bonus points for the LVP Marketing (Dr. Margit Kastner)
  • Bonus points for others courses
  • Paid studies. Usually you are paid a fixed amount of 10 euro (or a comparable benefits in kind) for your participation in a 45-60-minutes study
  • Online studies


    • For further information see Rules and FAQ.




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    For questions please contact wulabs.mstud@wu.ac.at.